We're excited to share with you a product that we've just got in that's selling like hotcakes, an upcoming lens from Tamron and an opportunity to help a worthwhile cause with your old camera... First, the hotcakes. Actually, it's a cool product called the Black Rapid R Strap. The R-Strap is the most innovative camera strap ever to hit the market.This patent-pending piece of equipment offers unparalleled ease of access to your camera and peace of mind.The R-Strap is worn diagonally across the torso from shoulder to hip and is adjustable to fit most photographers.The pad has a mesh underside for comfort and breathability. The locking Fasten-R fasteners connects the R-Strap to the tripod socket located on either the camera body or the lens.Once connected, the camera hangs upside down, resting securely at your side or in the small of your back, with the lens pointing behind you.With the camera at your hip or behind your back, you can maneuver easily through a crowd, carry a tripod or other gear, or simply have both hands free. When you’re ready to take the shot, the camera quickly glides up the strap into shooting position. We've sold a Black Water Strap to just about every person we've shown it to in the store and we're sure you'll love them as well. The Black Rapid R straps come in 3 different styles & range in price from $54.95 & up. The next time you're at the store, ask one of us to show you how this strap works, and you'll see how it's gained the title of "World's Fastest Camera Strap". For more info, you can go to Black Rapid's site: http://www.blackrapid.com/ Tamron announced earlier this week the release of its anniversary model SP 70-300mm telephoto zoom lens featuring VC (Vibration Compensation) image stabilization and an ultrasonic auto-focus drive –– USD (Ultrasonic Silent Drive). This new telephoto zoom lens is designed for digital SLR cameras and can be used with both full-frame sensor as well as AF 35mm film cameras with a zoom range of 70-300mm; and with APS-C sensor cameras where the angle of view will change the zoom range equal to 109-465mm. With superior optical performance, Tamron’s own USD (Ultrasonic Silent Drive) and VC (Vibration Compensation), the SP 70-300mm F4-5.6 Di VC USD provides the performance of a high-end premium telephoto zoom that is appealing to a broad spectrum of photography enthusiasts. This lens will be available first for Nikon DSLR's by the end of this month, with Canon and Sony (minus VC) soon afterwards with a street price of $449.95. More info can be found at www.tamron.com Finally, Rehabilitation Through Photography, a New York City based organization that uses photography to help those with special needs, is in the final month of their 2010 Summer Camera Drive, with only 75 more cameras needed by September 1, 2010 to help equip its current programs. RTP has been transforming the lives of people with special needs through photography for almost 70 years. They are asking for you to become part of their Regenerate & Reinvigorate program by donating cameras. This is your opportunity to donate a new or used camera, which can be a digital or film camera, to help change the lives of hundreds of people with special needs through the magic of photography. The organization started and helps run 25 programs that use photography as a unique form of therapy, with 55 classes a week, 695 participants ages 8 to 80 and a total of 30,000 hours of instruction each year. The programs serve all facets of the community from the physically and emotionally handicapped, developmentally disabled, at risk or economically challenged youth, the homeless, the visually impaired and nursing home residents. To reach the goal for this summer’s camera drive, RTP will accept all types of cameras that are in working condition, from easy point-and-shoot compact cameras to SLRs. A donation of one camera from an individual is as treasured as a large donation from a camera manufacturer or dealer. Whenever possible, please include flash cards, downloadable cables, battery charger, straps and instructions books with cameras. Donations of accessories, such as lenses, camera bags, tripods, media cards, batteries and film, are also welcome. If you are interested in participating, please go to their website, rtphoto.org for more information. BTW, Basic Digital Point & Shoot Class Tonight (8/12) at 7PM , right here at the store.