- 20.3MP 1/2.3" CMOS Image Sensor
- DIGIC 6 Image Processor
- 50x Optical Zoom Lens
- 24-1200mm (35mm Equivalent)
- 3.0" 461k-Dot LCD Monitor
- Full HD 1080p Video Recording at 60 fps
- Intelligent IS Image Stabilization
- Built-In Wi-Fi with NFC
- ISO 3200 and 5.9 fps Continuous Shooting
- Zoom Framing Assist and Hybrid Auto
The Canon PowerShot SX540 HS Digital Camera also benefitted from the inclusion of a 20.3MP High-Sensitivity CMOS sensor and DIGIC 6 image processor to realize notable image quality, sensitivity to ISO 3200, and 5.9 fps continuous shooting, as well as the ability to record full HD 1080p video at 60 fps. The 50x optical zoom lens covers a 24-1200mm equivalent focal length range, spanning wide-angle to super-telephoto perspectives, and an Intelligent IS image stabilization system supports this range by minimizing the appearance of camera shake when shooting both photos and movies. Balancing this extended reach, an ergonomic body design incorporates a large grip for further stability, as well as a large 3.0" 461k-dot LCD for composing imagery and reviewing photos and movies. Additionally, built-in Wi-Fi with NFC allows you to wirelessly share your imagery directly to a linked smartphone or tablet.
20.3MP CMOS Sensor and DIGIC 6 Image Processor
50x Zoom Lens and Intelligent Image Stabilization
- Normal IS corrects for a wide range of common camera movements.
- Panning IS detects deliberate panning movements and does not compensate for lateral movements to permit desired camera movements.
- Macro (Hybrid) IS corrects for shift-type camera shake that commonly occurs when working with the close-up subject matter.
- A tripod is a dedicated setting that automatically deactivates IS when the use of a tripod is detected since camera-based stabilization is not needed.
- Dynamic IS is well-suited to recording at wide-angle focal lengths and reduces unwanted shaking that typically occurs when walking while recording.
- Powered IS compensates for hand movements that become more visually discernible when working at the telephoto end of the zoom range.
- Macro (Hybrid) IS minimizes the appearance of shake when walking as well as compensates for shift-type shake that occurs when working with the close-up subject matter.
- Active Tripod IS minimizes the slight amount of shake that can happen when recording video while using a tripod.
Built-In Wi-Fi with NFC
Other Camera Features
- A large 3.0" 461k-dot LCD monitor is available for composing imagery, navigating the menu, and reviewing photos and videos.
- Zoom Framing Assist automatically zooms in or out to keep a subject within the frame and in focus when using longer telephoto focal lengths.
- Hybrid Auto records up to four seconds of video prior to taking a still photo, and then automatically combines the two types of imagery into a video recap.
- Story Highlights can automatically produce a highlight reel, comprised of videos and photos from a day or an event, and then add music and effects for playback.
- The included NB-6LH battery is rated to provide approximately 205 shots per charge, or up to 290 shots when using the ECO Mode to conserve power.
If a deal seems too good to be true, it probably is.
Products which are imported and sold other than by Authorized Dealers are referred to as "Gray Market" (or "parallel") products. Camera Wholesalers will never sell you illegitimate products.
Camera Wholesalers are authorized retailer for:
- Canon http://downloads.canon.com/dealer/canon-ad-06-04-20.pdf
- Nikon https://cdn-6.nikon-cdn.com/where-to-buy/nikon_img_auth_dealers.pdf
- Sony https://www.sony.com/retailers
- Leica https://us.leica-camera.com/Stores-Dealers/Leica-dealer-locator
- Fujifilm https://stagewww.fujifilmusa.com/shared/bin/AUTHORIZED_DEALER_LIST.pdf
- Olympus https://www.olympusamerica.com/cpg_section/AuthorizedDealers.pdf
- Tamron https://www2.tamron-usa.com/dealers.aspx?alpha=C
- Sigma https://www.sigmaphoto.com/where-to-buy-sigma
- Manfrotto https://www.manfrotto.com/us-en/find-a-store/
- GoPro https://gopro.com/en/us/store-locator
- And many more
Why are Gray Market products risky?
No branded Warranty
- Gray Market products may contain a limited warranty from the seller, but they are not covered by a Canon/Nikon etc. USA warranty.
Not eligible for repair service
- Not eligible for USA repair service by the relevant brand, even if you want to pay for it.
- May include counterfeit or third party accessories that could damage your equipment.
Missing user manuals
- User manuals are often missing, incomplete or photocopied, and they may even be in a foreign language.
- The software included often is either copied or counterfeit.
May not be as expected
- Since Gray Market products were not designed for sale in the USA, they may not meet your expectations.
Wrong power cord
- May include an incorrect power cord or adapter not designated for use in the USA.
Not eligible for rebates
- Gray Market products are not eligible for USA promotions or instant rebates from the relevant brand.
Learn more on Nikon https://www.nikonusa.com/en/nikon-store/gray-market.page
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